One of the main advantages of BigCommerce is its native multi-channel selling capabilities, which allow businesses to easily sell their products on multiple channels such as Amazon, eBay, and Facebook, without the need for third-party apps or integrations. This can save businesses time and money, and help them reach a wider audience.
BigCommerce also offers built-in B2B functionality, including support for customer groups and custom pricing, making it a better option for businesses that primarily sell to other businesses.
In addition, BigCommerce offers unlimited staff accounts on all plans, which can be useful for businesses with multiple employees who need access to the ecommerce platform. Shopify, on the other hand, limits the number of staff accounts on its lower-tier plans, which can be a limitation for some businesses.
Overall, while both BigCommerce and Shopify are popular ecommerce platforms with a range of features and functionalities, BigCommerce may be a better fit for businesses that prioritize multi-channel selling and B2B functionality, and need unlimited staff accounts. However, it is important to carefully evaluate both platforms and compare their features, pricing, ease of use, and scalability before making a decision.
- Native Multi-Channel Selling: BigCommerce has built-in support for selling on multiple channels like Amazon, eBay, and Facebook, making it easier for businesses to reach a wider audience without the need for third-party apps or integrations.
- Built-In B2B Functionality: BigCommerce offers support for customer groups and custom pricing, making it a better option for businesses that primarily sell to other businesses.
- Unlimited Staff Accounts: BigCommerce offers unlimited staff accounts on all plans, whereas Shopify limits the number of staff accounts on its lower-tier plans, which can be a limitation for some businesses.
- More Built-In SEO Features: BigCommerce has more built-in SEO features, including customizable URLs, automatic sitemaps, and AMP support, which can help businesses improve their search engine rankings and drive more traffic to their site.
- More Customizable Checkout Pages: BigCommerce offers more customization options for checkout pages, allowing businesses to tailor the checkout experience to their brand and improve conversion rates.
- Lower Transaction Fees: BigCommerce charges lower transaction fees than Shopify on its lower-tier plans, which can save businesses money on each sale.
- More Advanced Shipping Calculator: BigCommerce offers a more advanced shipping calculator than Shopify, which can help businesses accurately calculate shipping costs and reduce cart abandonment.
- Better Customer Support: BigCommerce offers 24/7 customer support via phone, chat, and email, whereas Shopify’s support is limited to certain hours and channels depending on the plan. This can be particularly helpful for businesses that need assistance outside of regular business hours or during peak selling seasons.
- More Robust Product Options: BigCommerce offers more advanced product options, such as configurable fields and file uploads, which can be helpful for businesses selling custom or personalized products.
- More Scalable: BigCommerce is more scalable than Shopify, with the ability to handle larger product catalogs and higher order volumes. This makes it a better option for businesses with ambitious growth plans or high-volume sales.
It’s important to note that while BigCommerce may offer advantages in certain areas, Shopify also has its own unique strengths, such as a wider range of integrations and a more user-friendly interface. Ultimately, the best ecommerce platform for a business will depend on their specific needs and priorities.